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Benchmarks and Metrics

2011 Search Marketing Benchmark Report - SEO Edition

2,194 B2B and B2C marketers surveyed
169 charts and tables
Insight about the impact of social media on SEO
Data on the most effective SEO tactics
SEO budgeting and financial metrics
Research on mobile, real time, personalized and video search
Publish Date: June 30

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Social Marketing ROAD Map Handbook:

27 real-world examples of what works
11 case studies from leading companies
20 charts and tables
3 special reports
9 checklists and worksheets
Social media policy template
Special Section: Search and Social
Special Section: Email and Social
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The 2010 Social Media Marketing Benchmark Report includes:

197 charts and tables
14 chapters and 255 pages
Research from 2,317 B2B and B2C marketers
8 top challenges to achieving success
Sherpa's Social Marketing ROAD Map
Budgeting and financial metrics (are you spending more than your peers?)
Social media consumption and user behavior
Integration of social media and email
Integration of social media and search
Research on Twitter, Facebook, LinkedIn and blogging

FREE: Read the Executive Summary

The 2010 Email Marketing Benchmark Report

172 Charts & Tables
Special Report on Social Sharing (25 pages)
Special Report on B2B Email Marketing (12 pages)
Special Report on International Email Marketing (13 pages)
Research from 1,493 Real-Life Marketers
17 New "Notes from the Field" Case Studies
Click here to download the Executive Summary

6th Annual 'B2B Marketing Benchmark Report 2009-10'

2,631 marketing professionals surveyed
157 charts & tables
First Ever: Social Media Marketing section
7 Marketing Insight sections, including: Strategies & Tactics for a Rebounding Economy
10 practical how-to best practices from the field
Instant access to Executive Summary

Also in Benchmarks and Metrics

MarketingSherpa’s 2009 Ecommerce Benchmark Report

All-new research features:

180 charts, tables and graphs

Data from 1,481 ecommerce marketers

Advanced tactics from ‘high knowledge’ ecommerce organizations

Social media and ecommerce: what’s working

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Best Practices in Email Marketing Handbook

80 SherpaTips

150+ creative samples

86 email Case Studies

Increase click rates by up to 55%

Improve conversions by up to 158%

8 Email Marketing Audit Checklists

Click here to download Executive Summary

MarketingSherpa B-to-B Lead Generation Handbook gives you:

Step-by-Step Instructions from beginning to end of lead generation campaigns

Over 150 Real-life Case Studies, tactics, how-tos

60 Stats, Data Charts and eyetracking heatmaps

158 creative samples

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Landing Page Handbook 2nd Edition

-> Page Design & Copy Instructions
-> 54 Stat & Data Charts
-> 114 Samples of Landing Pages to Copy
-> Help for Search, Email, B-to-B, Ecommerce, Blogs & Lead Generation Conversions

Click here to Download the Executive Summary

Risk-Free: 100% money-back guaranteed

Google Eye Tracking Study: How Searchers See & Click on Google Search Results

Improve your Google Ad ROI by using scientific data from a new Eye Tracking lab study. Features 64 full-color "heatmaps" of real searchers' reading & click patterns ; 5 copywriting tactics tested; which ad positions and bidding tactics work best.