MarketingSherpa’s Email Summit 2011 + Awards & Expo is coming to Las Vegas on January 24-26, 2011. Why the new location? Because we listened to you.

Each year, more and more attendees have suggested moving Email Summit to a different venue with a more convenient, diverse location. Las Vegas is one of the world's top convention destinations, offering attendees premier facilities, world-class dining and enough entertainment to keep the excitement going long after our sessions end for the night.

And with more than 1,000 daily flights arriving and departing from nearby McCarran International Airport, Las Vegas is easily accessible from just about anywhere.

For our sixth annual event, we've selected the spectacular Caesar's Palace Hotel and Casino, one of the most majestic destinations in town. Located on the west side of the prestigious Las Vegas Strip, Caesar's Palace is right in the heart of Las Vegas' busiest, most exciting neighborhood.

Email Summit '11 + Awards & Expo Overview

Whether you’re involved in B2B, B2C, operations, small business, multinational or agency marketing, Email Summit 2011 + Awards & Expo will bring you cutting edge case studies, training and research that will address your specific email marketing needs.

Learn from Best-in-Class Professionals on the evolving and expanding role of email marketing:

• Early Date – The event will be held Jan. 24-26 – giving you maximum time to implement ideas for 2011
• Peer-to-Peer Learning – There will be no vendor sales pitches from the stage, just successful marketers sharing proven results.
• Learn the latest in social media, mobile and application marketing
• Develop new techniques to grow your list, increase ROI, improve deliverability, generate winning test ideas, cut costs and more
• Dual B2B and B2C learning tracks offered to meet your specific needs
• 5 General Sessions and more than 20 Breakout Sessions, featuring Sherpa's renowned research, training, interactive panels and case studies
• Limited-Time Offer – Save $400

New Opportunities in 2011 for Email Marketing

Hundreds of attendees from around the world will come to Las Vegas to network and hear from peers who have found success through creativity, personalization, segmentation, social media integration, testing and pristine list management.

There are plenty of great reasons to come to Email Summit 2011 + Awards & Expo. Here are just five of them:

1. Focus on the Evolution of Email Marketing
   Our Email Summit continues to adapt to the ever-changing email marketing landscape. Social media integration, mobile, list growth strategies, winning test ideas and leveraging technology for results are just a few of the topics to be covered during three days of  information-packed sessions.
2. More than 20 All-New Case Studies
   Every Sherpa case study is chosen because of its results and superior ROI. You can bookmark these tactics without worrying about whether or not they'll work - they're already proven.
3. Dual B2B and Consumer Learning Tracks
   Back by popular demand, choose from B2B or B2C sessions crafted specifically for marketers in each discipline.
4. Relevant, Interactive Training
   Receive top-tier training to optimize your entire email program. Find out how to identify holes in your program that could be leaking revenue. Then fix the leaks and reap the rewards of higher ROI.
5. Exclusive $400 Discount
   This Super Early Bird savings will not be repeated. Act now, the deadline to lock in this price is
   October 15, 2010.

Results and ROI are what matter at Email Summit ‘11 + Awards & Expo

Email is seen by marketers as low-cost, targeted and able to move the needle with prospects and current customers. This year's Summit features case studies and panels from companies who have found success through new strategies and refining existing programs. You’ll gain this knowledge through:

• 5 General Sessions covering a wide range of topics from demonstrating the impact that email has on social media marketing, to showing ways to increase the size and value of your database, to using predictive behavior modeling to deliver the right offer to the right customer at the right time.
• 2 Learning Tracks, 20+ sessions in both the B2B and B2C tracks, from a wide range of industries.
• Networking with 500+ marketers who share the same issues as you. Compare notes and brainstorm. We’ll give you the list of attendees and help you build new connections.

Reserve your place at Email Summit ‘11 and save $400.

Dual B2B and B2C Learning Tracks

This is the second year that we are offering a specific learning track focused on the needs of B2B marketers. Learn today's best practices for using email to generate leads, influence decision makers, reduce the sales cycle and distinguish products/services from the competition.

B2C marketers will receive the same red carpet treatment, with speakers and topics focused on their most pressing needs. Topics like basket recovery, transactional emails and design from leading consumer product marketers will highlight the B2C track.

2011 Email Awards Announcement

Every year MarketingSherpa announces its awards for best email campaigns. There will be six categories, including the best B2B and consumer campaigns that made an impact in 2010.

Find out who won and see how they achieved success. See the campaigns and find out which details translated to results.

What Makes Email Summit '11 + Awards & Expo Unique?

At MarketingSherpa events you won’t hear any sales pitches from the podium. Speakers at our Summits are just like you – marketers responsible for leading their companies’ email programs. The Sherpa team has spent countless hours meticulously reviewing speaker applications to verify that the content they present is relevant to your needs, practical to implement and proven in the real world.

What you will hear at Email Summit '11 + Awards & Expo:

• Real Stories
  While our competitors are publishing vendor whitepapers as articles, we’re collecting and providing information the old fashioned way—with  a team of full-time reporters and writers.
• Real Experience
  Sherpa has – by far – the largest library of proven case studies (1,590 and counting) from the SMBs to the Fortune 500.
• Real Samples
  We feature a library of creative samples (more than 3,200) that serves as a marketer’s dream swipe-file for generating the next "big idea" for your company.
• Real Numbers
  Sherpa's renowned research team continues to produce leading primary studies, surveys and tests investigating what works – and what doesn’t—in email marketing.   
• Real People
  Our community of industry experts and real-world marketers contribute their experience at MarketingSherpa Summits, online roundtables and web events throughout the year.

Meet the ‘Best of the Best’ Email Vendors on the Expo Floor

In between speakers and breaks, you'll have more time this year to visit our vendor and sponsor booths on the showroom floor. This is not only an excellent way for you to get direct answers about products that could help you, but also another great way to network.

Read what Past Attendees Have Shared:

"I’m always impressed with the breadth and scope of MarketingSherpa’s coverage. In the first hour of the Summit alone I have gained invaluable takeaways to help me achieve better responses to our email campaigns. Sherpa always provides me with ‘golden nuggets’ of information that I can put into practice right away. Thanks!"
Tom Ehart, Online Marketing Manager
BNA Tax & Accounting

"MarketingSherpa promised that the Email Summit sessions would be presented by marketers, not vendor salespeople. Having been to enough conferences where that occurred, I wasn’t sure if they’d actually make true on that promise but, without a doubt, they did!  The presentations covered a wide variety of email & social media topics, presented by speakers ranging from hard-charging entrepreneurs, to expert-voice PHD’s to soft-spoken, confident lead gen specialists. That mix, and the new inclusion of separate B2B and B2C tracks, made the Email Summit a great event for me. The Email Summit was one of the best conferences I’ve ever been to, and I look forward to attending again next year!"
Kyle Rohde, Account Executive
ER Marketing

"As a second year participant of the MarketingSherpa Summit, it has provide my operation with competitive insight and research analytics, to help us guide our Clients with the best e-marketing solutions. Additionally, as a result of attending the conference, my company has gained strategic business relationships to help us benchmark Client results. I highly recommend attending this conference, to stay on the cutting edge of technology"
Lisa S. Jones, CEO
EyeMail Inc.

"Email Summit was a great experience! The speakers were marketers, in the trenches, who were able to relate their experiences to attendees in a useful way. The sessions inspired a lot of ideas that I could take back and apply to my marketing programs."
Ellie Mirman,
Hubspot

"The MarketingSherpa Email Summit is a "must attend" if you are an email marketer - for many reasons.  The conference provides an excellent opportunity to learn the most current research, hear about other email marketers‚ successes and challenges, network with conference attendees and finally see many the industry providers in one place.  There is something for everyone at this conference."
Joyce Persofsky
Creative Services

"Congrats to all for a fabulous conference! As an attendee, presenter and sponsor - the Summit exceeded my expectations. Looking forward to next year."
Loren T. McDonald, VP of Marketing
EmailLabs

"Biggest take-away from the MarketingSherpa Email Summit is the fact that even though we try to keep up with technology, there’s so much more that we have to learn. And to hear the different speakers it makes me realize that we just have to keep working."
Julio Fernandez, Director E Marketing
Oracle Corporation

Who Should Attend Email Summit '11 + Awards & Expo?

• Marketing Directors
• Director/Manager of Operations
• Product/Marketing Managers
• President/CEO
• Web and Email Developers
• Consultants and Copywriters
• Database Directors/Managers
• Email Managers
• Designers

Recent Email Summit Attendees

A&E Networks	CDS Global
Abbott Laboratories	Cellular South
Accenture	Cisco
Access Group	Citrix
American Airlines	City Max
AMPEX	Cobalt
ATP Tour	Comcast
Autodesk	Compass Knowledge
Bankrate	Consumers Union
Blue Nile	Convio
Capital One	CVS Caremark
CBN	Dow Jones
Duke Energy	Olympus America
Eaton Corp	PayPal;
Fanball	Philip Morris
GEICO	Principal Financial Group
Green Mountain Coffee	Progressive
Harvard Business School Publishing	Redbox
HCPro	Ritz-Carlton
HP	SAS Institute
Humana	Scottrade
Innovyx	Shopzilla
Insurance.com	Sony
Intuit	Sun Microsystems
Laureate Education	Symantec
Levenger	The Nature Conservancy
Lowfares.com	Timberland
Marriott	Toronto Star Newspapers
Match.com	Toshiba
McAfee	TranUnion
Michigan State University	Tyco Electronics
Microsoft	UPS
Motorola	Vanguard
NBA	Vocus
Oakley	Vortx

Your 100% Guarantee for Summit Tickets

You can get a 100% refund for any ticket if you contact us to cancel it 30 business days or more prior to the event itself. You must submit your cancellation in writing at least 30 days prior to the event. Please fax to 401-247-1255, (attn: Customer Service).

Cancellations received 30 days or more prior to the event will receive a 100% refund. Cancellations received between 7-29 days prior to the event will receive a credit of 50% of purchase price towards a future event, minus $100 processing fee. For cancellations received 6 days or less prior the event, no refunds will be made nor credits given.

No refunds will be issued following the event. No refunds will be issued for no-shows, travel delays, missed sessions or cancellations after the start of the event. Substitutions/name changes may be made at any time prior to the event without penalty.

Accommodations and Discounts

Caesar's Palace Hotel and Casino
3570 Las Vegas Blvd. South
Las Vegas, NV 89109

Discounted Room Rate: $150 per night (ends Jan. 7, 2011) Discount code: SCMAR1

To book a discounted room:

1. Online: https://resweb.passkey.com/go/SCMAR1
2. Call Center: 1-866-277-5944, callers can ask for the MarketingSherpa group rate or give group code SCMAR1