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image of product: Social Marketing ROAD Map Handbook:

Social Marketing ROAD Map Handbook:

  • 27 real-world examples of what works
  • 11 case studies from leading companies
  • 20 charts and tables
  • 3 special reports
  • 9 checklists and worksheets
  • Social media policy template
  • Special Section: Search and Social
  • Special Section: Email and Social
  • Download the Executive Summary

image of product: Pricing Psychology Report & 46 Ways to Raise Prices

Pricing Psychology Report & 46 Ways to Raise Prices

  • 12 pricing tests - results revealed
  • 46 tactics to raise prices...without losing sales
  • Pricing Psych: 56 page PDF download
  • 46 Ways: 136 page PDF download
  • Published 2005 by Jensen-Fann Publishers Dow

image of product: Pricing Psychology Report

Pricing Psychology Report

image of product: 46 Ways to Raise Prices

46 Ways to Raise Prices

image of product: Drilling Down Handbook: Turning Customer Data into Profits

Drilling Down Handbook: Turning Customer Data into Profits

Required reading for direct response marketers. Practical hands-on instructions in how to spreadsheet your customer database to find out which customers are your most valuable, and then create campaigns that make the most of this demographic.





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image of product: MarketingSherpa Marketing With Video Report: Online, TV & Mobile

MarketingSherpa Marketing With Video Report: Online, TV & Mobile

  • Save Money - Proven strategies to minimize your spending + reach your goals
  • Improve ROI - Tactics to decrease media waste + improve targeting
  • New Research Findings - Gain understanding of the new rules of video
  • Practical Information for Advertisers, Publishers, Media Buyers, and Viral and Mobile Marketers
  • Primary research from 1,083 marketers and 1,422 consumers
  • Secondary research from Nielsen, IAG, Comscore, Quantcast, Rentrak, BrightRoll, TubeMogul, and more
  • PDF download now, print copy ships after Jan 30, 2009
  • Click here to download the Executive Summary


    • image of product: MarketingSherpa’s 2009 Ecommerce Benchmark Report

    MarketingSherpa’s 2009 Ecommerce Benchmark Report

    All-new research features:

  • 180 charts, tables and graphs
  • Data from 1,481 ecommerce marketers
  • Advanced tactics from ‘high knowledge’ ecommerce organizations
  • Social media and ecommerce: what’s working

  • Download the Executive Summary


    • image of product: The 2010 Social Media Marketing Benchmark Report includes:

    The 2010 Social Media Marketing Benchmark Report includes:

    • 197 charts and tables
    • 14 chapters and 255 pages
    • Research from 2,317 B2B and B2C marketers
    • 8 top challenges to achieving success
    • Sherpa's Social Marketing ROAD Map
    • Budgeting and financial metrics (are you spending more than your peers?)
    • Social media consumption and user behavior
    • Integration of social media and email
    • Integration of social media and search
    • Research on Twitter, Facebook, LinkedIn and blogging
    FREE: Read the Executive Summary


    MarketingSherpa Special Report: Become Indispensable to Your CEO

    Raising the Bar - Book Event

    Email Summit 2011

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