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image of product: 6th Annual 'B2B Marketing Benchmark Report 2009-10'

6th Annual 'B2B Marketing Benchmark Report 2009-10'

  • 2,631 marketing professionals surveyed
  • 157 charts & tables
  • First Ever: Social Media Marketing section
  • 7 Marketing Insight sections, including: Strategies & Tactics for a Rebounding Economy
  • 10 practical how-to best practices from the field
  • Instant access to Executive Summary


image of product: Best Practices in Email Marketing Handbook

Best Practices in Email Marketing Handbook

  • 80 SherpaTips
  • 150+ creative samples
  • 86 email Case Studies
  • Increase click rates by up to 55%
  • Improve conversions by up to 158%
  • 8 Email Marketing Audit Checklists
  • Click here to download Executive Summary
  • Save $100 - Special Rate from ClickMail

    • image of product: Newly Revised! Authors: How to Get Your Business Book Published

    Newly Revised! Authors: How to Get Your Business Book Published

    Got an idea for a business book? Real-life published authors reveal how much money you can make; how to get an agent; how to write a book proposal that doesn't get stuck in the "slush" pile; how to negotiate your contract; and what to expect

    image of product: Landing Page Handbook 2nd Edition

    Landing Page Handbook 2nd Edition

    -> Page Design & Copy Instructions
    -> 54 Stat & Data Charts
    -> 114 Samples of Landing Pages to Copy
    -> Help for Search, Email, B-to-B, Ecommerce, Blogs & Lead Generation Conversions

    Click here to Download the Executive Summary

    Risk-Free: 100% money-back guaranteed

    image of product: Yahoo! (unofficial) Search Marketing Handbook

    Yahoo! (unofficial) Search Marketing Handbook

    Discover how to tweak your Yahoo! Search Marketing (formerly Overture) ad campaigns to better clicks and better ROI.

  • step-by-step instructions for beginners
  • 34 illustrations
  • 25 advanced tips to improve results
  • edited by Andrew Goodman, best-selling author of Google AdWords Handbook





    • Also in How-to Handbooks


    image of product: How to Sell Good Marketing to Your CEO

    How to Sell Good Marketing to Your CEO

    Practical advice for everyone who has a tough time getting a CEO to say "Yes!" to marketing, PR and/or advertising budgets or campaigns. Includes insights on how to handle the 8 different CEO-types. Also useful for agencies advising clients.


    image of product: How to Create & Distribute Your Own Radio Talk Show for Fame & Profit

    How to Create & Distribute Your Own Radio Talk Show for Fame & Profit

    Have you ever yearned to do your own radio talk show? It's the best "free" advertising you can get for your newsletter, book, consultancy, or Web site. Here's a practical, step-by-step guide so you can learn more and get started today.


    image of product: Press Releases From Hell & How to Fix Them (Examples, Not Theory) 2nd Expanded Edition

    Press Releases From Hell & How to Fix Them (Examples, Not Theory) 2nd Expanded Edition

    Learn how to improve your press releases the easy way -- by reviewing 12 before-and-after examples of typical bad releases that are radically rewritten by an expert. Includes b-to-b, high-tech, and "no news" PR; plus, tips on email pitches that work.


    image of product: 2008 Online Advertising Handbook + Benchmarks

    2008 Online Advertising Handbook + Benchmarks

  • Fact-based data for online advertising strategy, tactics, and general know-how
  • 577 advertisers and marketers surveyed
  • Filled with common sense design and scientific targeting
  • 30 Images/Creative Samples
  • 116 Tables and Charts


  • Download the executive summary


    • image of product: MarketingSherpa’s Toolkit - How To Produce A Webinar Program

    MarketingSherpa’s Toolkit - How To Produce A Webinar Program

  • Step-by-step planning for successful webinar
  • Tech 101- How much do you need to know?
  • Creative samples, costs, vendors
  • Checklist and timeline
  • Webinar calculator to help you determine your costs


    • image of product: The 2010 Social Media Marketing Benchmark Report includes:

    The 2010 Social Media Marketing Benchmark Report includes:

    • 197 charts and tables
    • 14 chapters and 255 pages
    • Research from 2,317 B2B and B2C marketers
    • 8 top challenges to achieving success
    • Sherpa's Social Marketing ROAD Map
    • Budgeting and financial metrics (are you spending more than your peers?)
    • Social media consumption and user behavior
    • Integration of social media and email
    • Integration of social media and search
    • Research on Twitter, Facebook, LinkedIn and blogging
    FREE: Read the Executive Summary


    Grow, Segment, Measure, Deliver and Optimize Your Email Campaigns
    MarketingSherpa's
    .
    MarketingSherpa Email Handbook
    .
    - 580 pages of practical and proven tactics
    - Learn how to grow, segment, measure, deliver & optimize email campaigns
    - 25 pages of checklists

    .
    (877) 895-1717
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    Top 5 Bestsellers
    1. New Research: 2010 Email Marketing Benchmark Report
    2. New Research: 2009-10 B2B Marketing Benchmark Report
    3. How-to Guide: Best Practices in Email Marketing Handbook
    4. New Research: 2010 Search Marketing Benchmark Report
    5. How-to Guide: Landing Page Handbook 2nd Edition

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