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image of product: Social Marketing ROAD Map Handbook:

Social Marketing ROAD Map Handbook:

  • 27 real-world examples of what works
  • 11 case studies from leading companies
  • 20 charts and tables
  • 3 special reports
  • 9 checklists and worksheets
  • Social media policy template
  • Special Section: Search and Social
  • Special Section: Email and Social
  • Download the Executive Summary

image of product: 6th Annual 'B2B Marketing Benchmark Report 2009-10'

6th Annual 'B2B Marketing Benchmark Report 2009-10'

  • 2,631 marketing professionals surveyed
  • 157 charts & tables
  • First Ever: Social Media Marketing section
  • 7 Marketing Insight sections, including: Strategies & Tactics for a Rebounding Economy
  • 10 practical how-to best practices from the field
  • Instant access to Executive Summary

image of product: Best Practices in Email Marketing Handbook

Best Practices in Email Marketing Handbook

  • 80 SherpaTips
  • 150+ creative samples
  • 86 email Case Studies
  • Increase click rates by up to 55%
  • Improve conversions by up to 158%
  • 8 Email Marketing Audit Checklists
  • Click here to download Executive Summary

    • image of product: Authors: How to Get Your Business Book Published

    Authors: How to Get Your Business Book Published

    Got an idea for a business book? Real-life published authors reveal how much money you can make; how to get an agent; how to write a book proposal that doesn't get stuck in the "slush" pile; how to negotiate your contract; and what to expect

    image of product: Landing Page Handbook 2nd Edition

    Landing Page Handbook 2nd Edition

    -> Page Design & Copy Instructions
    -> 54 Stat & Data Charts
    -> 114 Samples of Landing Pages to Copy
    -> Help for Search, Email, B-to-B, Ecommerce, Blogs & Lead Generation Conversions

    Click here to Download the Executive Summary

    Risk-Free: 100% money-back guaranteed





    Also in How-to Handbooks


    image of product: Yahoo! (unofficial) Search Marketing Handbook

    Yahoo! (unofficial) Search Marketing Handbook

    Discover how to tweak your Yahoo! Search Marketing (formerly Overture) ad campaigns to better clicks and better ROI.

  • step-by-step instructions for beginners
  • 34 illustrations
  • 25 advanced tips to improve results
  • edited by Andrew Goodman, best-selling author of Google AdWords Handbook


    • image of product: How to Sell Good Marketing to Your CEO

    How to Sell Good Marketing to Your CEO

    Practical advice for everyone who has a tough time getting a CEO to say "Yes!" to marketing, PR and/or advertising budgets or campaigns. Includes insights on how to handle the 8 different CEO-types. Also useful for agencies advising clients.


    image of product: How to Create & Distribute Your Own Radio Talk Show for Fame & Profit

    How to Create & Distribute Your Own Radio Talk Show for Fame & Profit

    Have you ever yearned to do your own radio talk show? It's the best "free" advertising you can get for your newsletter, book, consultancy, or Web site. Here's a practical, step-by-step guide so you can learn more and get started today.


    image of product: Press Releases From Hell & How to Fix Them (Examples, Not Theory) 2nd Expanded Edition

    Press Releases From Hell & How to Fix Them (Examples, Not Theory) 2nd Expanded Edition

    Learn how to improve your press releases the easy way -- by reviewing 12 before-and-after examples of typical bad releases that are radically rewritten by an expert. Includes b-to-b, high-tech, and "no news" PR; plus, tips on email pitches that work.


    image of product: MarketingSherpa’s Toolkit - How To Produce A Webinar Program

    MarketingSherpa’s Toolkit - How To Produce A Webinar Program

  • Step-by-step planning for successful webinar
  • Tech 101- How much do you need to know?
  • Creative samples, costs, vendors
  • Checklist and timeline
  • Webinar calculator to help you determine your costs


    • image of product: The 2010 Social Media Marketing Benchmark Report includes:

    The 2010 Social Media Marketing Benchmark Report includes:

    • 197 charts and tables
    • 14 chapters and 255 pages
    • Research from 2,317 B2B and B2C marketers
    • 8 top challenges to achieving success
    • Sherpa's Social Marketing ROAD Map
    • Budgeting and financial metrics (are you spending more than your peers?)
    • Social media consumption and user behavior
    • Integration of social media and email
    • Integration of social media and search
    • Research on Twitter, Facebook, LinkedIn and blogging
    FREE: Read the Executive Summary


    image of product: Social Benchmark + Handbook includes:

    Social Benchmark + Handbook includes:

    Practical Research: Social Benchmark Report

    • 255 pagesand 14 chapters
    • 197 charts and tables
    • Research from 2,317 B2B and B2C marketers
    • 8 top challenges to achieving success
    Download the BenchMark Executive Summary

    Proven How to's: Social ROAD Map Handbook
    • 155 pages and 3 special reports
    • 27 real-world examples of what works
    • 11 case studies from leading companies
    • 20 charts and tables
    Download the Handbook Executive Summary


    MarketingSherpa Special Report: Become Indispensable to Your CEO

    Raising the Bar - Book Event

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