MarketingSherpa & MarketingExperiments Landing Page Optimization Workshops

Recent Graduate Delivers Results in Difficult Economy

Matt Celano of Compass Knowledge Group, attended the June Landing Page Optimization Training Workshop in Ponte Vedra Beach.  He used the MarketingExperiments Conversion Sequence to optimize a PPC campaign for his client, The University of New England. The campaign had been on hold since April due to low ROI. His results were impressive.

• His optimized landing page saw a 300% increase in conversions
• His costs per conversion went down 69%

Be sure to see his before and after landing page.

Maximize The Effectiveness Of Your Landing Pages - And See Your Revenue Increase

Improving the effectiveness of your landing pages is one of the quickest (and most cost-effective) ways to increase conversions and sales.

At the Landing Page Optimization Workshops you'll discover exactly what you need to change on YOUR key landing pages. Every single moment of the day and a half is carefully planned to help you increase your revenue. The workshop features live optimization and personal advice from the optimization experts at MarketingExperiments and MarketingSherpa.

Choose the date and location that is convenient for you, the Landing Page Optimization Workshop is now being held on three dates in two separate locations. Click to view locations

The Landing Page Optimization Workshops are only open to 100 companies. This complete workshop costs $1,995. But, if you were to purchase your live certification class and MarketingSherpa’s Landing Page Handbook separately, you would spend a total of $2,687 (based on real, NOT inflated prices).

This workshop is designed to help your company, and if you want to bring another team member, we’re offering special reduced rates for 2 or more people from the same company. During the workshop you and others from your team will be applying what you’re learning in real time directly to your company’s landing page. (Call 1-877-895-1717 if you are interested in group rates.)

Choose Your Preferred Location

Sawgrass Marriot Hotel, Ponte Vedra Beach, Florida
September 25 - 26

The East Coast location for the Landing Page Optimization Workshop is the beautiful Sawgrass Marriot Hotel, located by in Ponte Vedra Beach, Florida. Home of the PGA’s Players Championship, minutes from the beaches, and only 25 miles from St. Augustine the oldest city in USA. It’s a unique venue, one we hope you’ll enjoy.

Doubletree Guest Suites, Santa Monica, CA
November 17-18

What makes Santa Monica unique? It’s the quintessential urban beach community. Where else can you be on the cutting edge of landing page optimization while sinking your toes into the warm shoreline sand and soaking in the local culture? We’re finalizing the hotel arrangements and will post that information soon.

InterContinental Hotel, Miami, Florida
March 14 - 15

This location for the Landing Page Optimization Workshop is the InterContinental Hotel, located in Miami, Florida. just minutes from South Beach. This alluring downtown Miami Hotel offers breathtaking views of the Biscayne Bay.

Learn - Optimize -Achieve

1. LEARNING: You will learn a systematic (patent pending) methodology for optimizing all of your landing pages (How much can it help you?)

* Review 13 relevant case studies with more than 29 charts and graphs to discover the five essential elements of optimization.
* Receive over 307 pages of actionable content - all carefully arranged to make it easy for you to apply to your own website.
* Discover exactly how the New York Times increased sale conversion by 1052% and how the largest SQL server user database increased subscribers by more than 121%.

2. OPTIMIZATION: You will analyze and improve a key landing page from your ecommerce, subscription, or lead-gen paths.

* Work through each element of your key landing page using an easy to follow set of optimization checklists and worksheets.
* Receive expert help from the MarketingExperiments and MarketingSherpa team as you develop your new optimized pages.
* Watch the MarketingExperiments team optimize attendee landing pages and gain insight you can apply to your own pages.

3. ACHIEVEMENT: You will achieve professional certification in Landing Page Optimization from MarketingExperiments.com. (But I’m already certified)

* Earn your designation as a Certified Professional In Landing Page Optimization and receive your certificate and your official designation.
* This certification can be used as reference on your web site or even your resume.
* Get listed in the official directory of Landing Page Optimization Experts

*Bonus - MarketingSherpa’s Landing Page Handbook
MarketingSherpa's bestselling Landing Page Handbook helps you raise conversions by up to 55% or more for search, email, and ad campaigns for lead generation, ecommerce, and even blogs. It provides practical guidelines for each step of landing page design, including copy, graphics, layout, buttons, typeface, video, audio, and top four types of testing. There are also 114 creative samples and case studies that you can use as design aids and inspiration for your new landing pages.

The Landing Page Optimization Workshop will be lead by one of the most experienced website optimization teams in the world. The instructors include:

* Dr. Flint McGlaughlin - the Director of the MECLABS Sciences Group

* Stefan Tornquist - Research Director of MarketingSherpa

* Jimmy Ellis - Director of Optimization Research for MarketingExperiments

* Jeanne Hopkins - Chief Marketing Officer for MECLABS

* Aaron Rosenthal - Director of Channels Research for MarketingExperiments

Schedule

(please note agenda is subject to change)

This complete workshop costs $1,995 for a single ticket. However, this workshop is designed to help your company, and if you want to bring another team member, we are offering special reduced rates for 2 or more people from the same company. During the workshop you and others from your team will be applying what you’re learning in real time directly to your company’s landing page. But hurry. This workshop is open to only 100 companies.

(Call 1-877-895-1717 if you are interested in group rates.)

Choose Your Preferred Location

Sawgrass Marriot Hotel, Ponte Vedra Beach, Florida
September 25 - 26

The East Coast location for the Landing Page Optimization Workshop is the beautiful Sawgrass Marriot Hotel, located by in Ponte Vedra Beach, Florida. Home of the PGA’s Players Championship, minutes from the beaches, and only 25 miles from St. Augustine the oldest city in USA. It’s a unique venue, one we hope you’ll enjoy.

Doubletree Guest Suites, Santa Monica, CA
November 17-18

What makes Santa Monica unique? It’s the quintessential urban beach community. Where else can you be on the cutting edge of landing page optimization while sinking your toes into the warm shoreline sand and soaking in the local culture? We’re finalizing the hotel arrangements and will post that information soon.

InterContinental Hotel, Miami, Florida
March 14 - 15

This location for the Landing Page Optimization Workshop is the InterContinental Hotel, located in Miami, Florida. just minutes from South Beach. This alluring downtown Miami Hotel offers breathtaking views of the Biscayne Bay.