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Selling Online Subscriptions Summit '08 Transcript + Slides

Research from MarketingSherpa LLC
Landing Page Optimization Case Studies from MarketingExperiments
Case Studies from Sharefile, Magazines.com, The Ladders.com, AmericanGreetings.com, Encyclopaedia Britannica, FamilyLink.com. ThomasNet, Stratfor, Phanfare
Panel discussions with Hoover’s, Zagat Survey, Rhapsody, The Economist

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2006 Selling Subscriptions to Internet Content Summit Transcript

Discover what works for online subscription pricing … order form A/B testing … email marketing for subscriptions … search marketing (paid and free) for content sites … plus multivariate test results from Time Magazine.